Welcoming Charli Rogers, CCO: Your Executive Partner and Advocate

We're delighted to introduce our newest executive team member to the Botify Community! We welcome Charli Rogers to Botify as our Chief Customer Officer, satisfying a need that's become ever-more important as Botify has seen continued growth.

A forward-thinking leader and committed customer champion

Charli represents an evolution of our commitment to our customers' success. She believes in the power of technology to transform customer experience and is a strong advocate for putting customers at the heart of everything we do. In this age of search revolution, Charli is the perfect partner for both Botify clients and our internal customer teams.

Charli and her team are on a mission to deliver experiences which meet the needs of enterprise brands in this changing search landscape. With over twenty years of experience in leadership roles in the marketing technology space, across search, marketing automation, and SaaS, she has a wealth of knowledge about building, scaling, and inspiring world-class customer experience teams. Her superpower lies in leading people to achieve common goals. Charli's leadership and vision will infuse Botify's initiatives and operations with an even stronger customer-first focus.

The latest step in Botify's customer-driven roadmap

Customer partnerships drive every aspect of our business; this latest step is an investment in their success and growth. We created Botify to help brands be found, to earn the visibility they deserve when consumers search for answers. From our very first product launch to our current product roadmap, everything we've innovated has been a response to our customers' needs:

1. First, Botify Analytics was created to provide a complete view of your site performance. Our unified data model and thousands of proprietary data points about customer websites made understanding strategic impact clear and simple.
2. Next, we built Botify Intelligence. Our customers manage big sites and huge responsibility; they needed smart, prioritized suggestions and alerts. Botify Intelligence uses AI-powered technology to highlight and prioritize growth opportunities and urgent issues.
3. Botify Activation was born out of a need to increase velocity. Our customers were streamlining, growing, and facing modern challenges; we heard their requests and answered them with SEO automation focused on improving speed to market and scalability.
4. Botify Advantage complemented our SEO technology and answered our customers' need to support often under-resourced, siloed SEO teams. Botify Advantage expands your internal team with Botify experts providing SEO consulting, strategy, and execution.
5. Today, we're welcoming Charli Rogers as our Chief Customer Officer as the next step in our customer-focused story. Her leadership further anchors the Botify business in a foundation of customer centricity and invites a new era of support and success for our Botify Community.

Leading with a customer-centric vision

Bringing Charli onto the team furthers our commitment to our clients' success. Her mission at Botify is to ensure our customers see value at every step of their Botify engagement. She will provide unparalleled support to our global customer base and help them navigate the complexities of the future of search while achieving strategic goals.

I am delighted to be joining Botify at this stage in our evolution, and relish the opportunity to accelerate our commitment to delivering market-leading customer experiences from all corners of our business.
Customer feedback and insights are invaluable to us; leveraging the voice of our customer helps us to create relevant, impactful and sustainable value through the combination of our platform and Customer Experience teams.
Whether it's discussing challenges, sharing successes, or exploring opportunities for improvement, I am here to listen and to support our customers, their teams, and the Botify team every step of the way.

Charli Rogers, Chief Customer Officer, Botify

Charli warmly welcomes feedback, insights, and discussions about both challenges and opportunities. Help us to give her a warm welcome by connecting with her on LinkedIn!

Based out of London, Charli also travels regularly. She's keen to meet with as many customers as possible -- if you're one of our clients, your account manager can help with scheduling. We're eager to work together for your success in the future of search.